Innovation Award 2020

The Challenge

❓How to transform an already planned offline event into a digital and hybrid campaign within a few weeks while facing a global pandemic? - that was just one of many questions we had to ask ourselves in the early fall of 2020. With no responsible possibility for physical meetings and an overload of “Zoom-Events” taking place at the time, our aim was to develop an innovative experience for the clients target group as well as creating relevant content for their online communication.

🎥 With a talented crew we were able to provide a full service solution, from conceptualization to production while having our film team shooting video content all over Germany.

The Concept

👉🏼 For the innovation award in the energy sector we created the concept “House of Innovation” as the lead theme for all communication & design elements. ⁠

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🚀 Although it would be an all digital award we wanted to integrate a physical space into the campaign and created a short 3D-Animation based on the beautiful architecture of the Bridge Studios in Berlin.

🎵 Additionally a sound theme was developed as a recognizable element for all online communication such as videos or animations. ⁠

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The Studio

💡 The innovation award kicked off with weekly “Meet-ups” where the nominees could pitch their inventions to an online audience and our hosts and experts in the temporary studio.⁠⁠

😎 Turning an ordinary office space into the first studio of our “House of innovation” was quite challenging but also fun.

🌳 After five weeks components of the set have been re-used for a permanent studio as part of an overall sustainable approach.

The Award Ceremony

🏆 The big finale of the innovation award campaign: a digital ceremony live from Berlin.

✌🏾 Together with a network of talented partners we transformed the Bridge Studios Berlin into THE "House of Innovation", with multiple sets to create a dynamic show for our online audience

🎉 Exciting talks with impressive guests, a molecular bar and rousing swingband created a stirring show.